Microsoft Gaming has a new CEO, with Asha Sharma taking over for Phil Spencer, and one big move she is reportedly considering is a change to Xbox Game Pass to make it less expensive.
reported that one of her ambitions is to help make „future consoles and products like Game Pass more enticing to a broader range of customers.“ To that end, the report said Sharma might look to revamp pricing models for Game Pass to „offer lower-priced tiers.“
In October 2025, Microsoft raised Game Pass prices, with Game Pass Ultimate going up by a whopping 50% to $30/month. Game Pass Premium, meanwhile, costs $15/month, while Game Pass Essential goes for $10/month. PC Game Pass costs $16.50 per month.